Business Sports Management
Take the next step to develop and lead a Christian professional basketball team. Height Athletics is offering a new program in Sports Business Management that trains practical skills for managing and owning a professional basketball team. In this program, prospective and existing Height GMs will also learn strategies to structure and grow their team to thrive.
Course Outline
- Sports Administration
- General Management (GM) & Scouting
- Sports Revenue Management
- Leadership Development
- Marketing Communication
- HIBA & WHIBA Culture
- Sports Nutrition
- Social Media Marketing
- …And, More!
***Participants must complete all the courses/academic sections to successfully complete the 8 Week training.
Course Descriptions
SPORTS ADMINISTRATION
Height Sports Administration online program provides our students with a learning experience designed to equip them for leadership within the sports management industry of HIBA & WHIBA. With ever-increasing complexity and regulation, the arena of sports management needs strong leadership that understands both the human and corporate perspectives of the sports world. Height Athletics online courses combines the academic, practical and technical skills that are demanded in the sports management world with the values of a Christ-centered education.
GENERAL MANAGEMENT (GM) & SCOUTING
The Basketball General Manager and Scouting Course is an online course that offers cutting edge theories on how to develop a career on the business side of basketball. The Basketball General Manager and Scouting Course will cover issues including basketball operations, team management, scouting talent, player personnel, new age ways of scouting, traditional scouting, HIBA & WHIBA regulations, studying basketball on paper and other essential tools of modern general managers of professional and collegiate basketball organizations.
SPORTS REVENUE MANAGEMENT
The Sports Revenue Management Course gives you the skill set and competitive edge to distinguish yourself in the sports business field. Our goal is to assist you in working in sports. Upon completion of the course you will be thoroughly trained and ready to make a difference in the bottom line of any sports organization. You will be learning not only how to break into the sports world but you will be learning from people who do the hiring at those professional venues, teams and clubs. Their goal is to assist you with your career in sport. They will share their insights and expertise of how to succeed in the competitive world of the business of sports and how to stay at the top when you get there. What would you do to gain the added insights of years of sports business experience? They know who is hiring and when they are hiring.
LEADERSHIP DEVELOPMENT
Leadership Development Course seeks to build the body of Christ by building the people Christ calls to leadership. Our strategic outcomes are: Effective Leaders, Committed Stewart Leaders, Integrity in Leadership, and Kingdom Impact.
MARKETING COMMUNICATION
Introduction to Marketing Communications Advertising is an important element of the marketing communications mix. Put simply, advertising directs a message at large numbers of people with a single communication. It is a mass medium. Learn how to control the message, find your target audience, use appropriate resources, and identify success.
HIBA & WHIBA CULTURE
HIBA and WHIBA Culture Course will outlay the challenge and adventure of receiving Jesus Christ as Savior and Lord, serving Him in their relationships and in the fellowship of the church while leading.
SPORTS NUTRITION
The Sports Nutrition course teaches necessary concepts: meal frequency, athletic objectives, sound diet, and proper nutrition.
SOCIAL MEDIA MARKETING
The Social Media Marketing Course instructs how to achieve marketing communication and branding goals through social entities like Facebook, Twitter, Instagram, and more.
Who Should Attend:
Anyone who hopes to own a Christian professional basketball team or become a general manager for Height Athletics, namely Height International Basketball Association (HIBA) and Women’s Height International Basketball Association (WHIBA). Aspiring General Managers and ,Junior and Mid-Level, and those seeking sports management skills within the HIBA and WHIBA organizations.
Q&A will be on April 15 2020 at 7:30 pm. If you want to attend send an email to hibabasketball@outlook.com and we will send your log in information!!